The Siren Hotel
Italian Renaissance Revival glamour layered with retro-modern restraint. Think velvet, chandeliers, and pink marble — not industrial steel. The vibe is theatrical but self-aware, with intentional partnerships with local barbers, record stores, and artists woven into the DNA of the place.
Book a Chamber Suite or Parlor Suite on the penthouse floor for duplex layouts and skyline views over Comerica Park and Canada across the river
Why It Matters
The Siren is the most significant adaptive reuse hospitality project in downtown Detroit's ongoing revival. The Wurlitzer Building — once 'the World's largest music house' — was days from demolition when ASH NYC stepped in. The building's narrow 13-story footprint produces an unusually diverse room portfolio, from 150 sq ft bunk-bed hideouts to 450 sq ft penthouse duplex suites with skyline views over Comerica Park.
The Siren occupies the landmarked 13-story Wurlitzer Building — opened in 1926, vacant and shedding bricks for decades, and rescued from demolition by Brooklyn design firm ASH NYC. The Italian Renaissance Revival bones of the building do the heavy lifting aesthetically: swaged velvets, grandiose antiques, heavyweight chandeliers, and a cocktail bar pinker than a fever dream of the Roaring Twenties. Rooms pull back slightly from all that drama with a more spare retro-modern take, dressed in custom Italian linens, hand-loomed blankets, and terrazzo-tiled bathrooms. The real draw is the ground floor ecosystem — coffee in the lobby, a lauded cocktail lounge behind velvet curtains, a wine bar with no reservations, and a piano karaoke bar that opens Wednesday through Saturday.
Where You'll Stay
8 room types available
The Chamber
A queen-bed room for a solo traveler who wants the extra stretch or a couple who travels light. At 170 sq ft it's still compact, but the Roaring Twenties-inspired design — terrazzo tiles, Italian linens — punches above its square footage.
Queen
The Chamber Suite
A duplex suite on the penthouse floor — 350 sq ft across two levels with panoramic skyline views of downtown Detroit and across the river to Canada. Queen bed, full duplex layout. Genuinely dramatic space for the price.
Queen
The Hideout
The smallest room in the building and built for adventure — or budget travel. Features a bunkbed with twin beds, vintage and custom furniture, and sound-proofed windows. Good for two friends or a parent and kid. At 150 sq ft, don't expect to pace around.
Two Twin (Bunkbed)
The Parlor
The first room category where you really have space to move. A king bed, 240 sq ft, and the full Siren design treatment. Good choice for couples who want comfort without going all the way to suite pricing.
King
The Parlor Suite
Same penthouse floor duplex layout as the Chamber Suite but with a king bed instead of queen. 350 sq ft of two-level suite on the top floor, with panoramic city views. The sweet spot for couples who want real suite space without going full Penthouse.
KingThe Penthouse
The crown of the building. At 450 sq ft across a full duplex layout, this is the only room with expansive views directly over Comerica Park as well as the broader downtown skyline. Has a full living room and dining room on the lower level with a double-height glass window. Suitable for hosting.
KingThe Playroom
The social pick — sleeps up to four guests in two full beds. Good for friend groups or families with kids. At 215 sq ft it has more breathing room than the entry-level rooms without breaking the bank.
Two FullThe Studio
Solo travelers or couples who don't plan to spend much time in the room. At 160 sq ft it's compact, but the retro-modern design makes it feel intentional rather than cramped. Has a shower, full bed, flat-screen TV, and the signature Ash toiletries.
FullThe Property
Eat & Drink
5 venues on property
Restaurant
On Property
How you'll actually spend your days.
Sunday through Thursday from 4–6pm, Candy Bar runs special prices on select cocktails and snacks, plus a rotating 'Dealer's Choice' surprise cocktail from the bar team.
Hotel offers bicycle access through reception, with a curated Detroit city guide to help guests navigate the best of the neighborhood — theaters, galleries, Riverwalk, and beyond.
Next-door music venue and record store partnered with the hotel. Catch live sets ranging from Wurlitzer organ, Motown soul, and jazz to techno and new beats. Pick up vinyl on the way in or out.
Belt out karaoke classics accompanied by a live piano player in the alley-accessed lounge of the Wurlitzer Building. Open Wednesday to Saturday 7pm–1am. Reservations recommended.
Browse the curated hotel boutique for limited-edition photo prints by Detroit artist Bill Rauhauser, cult books, Ash fragrances, jewelry, and apothecary goods.
Amenities & Practical Info
The details that matter for planning.
Coworking-friendly public spaces available in the hotel.
1,500 sq ft of private event space including 'Upstairs at The Siren' — an Art Deco diner-style room dividable by velvet drape — and Candy Bar, which accommodates up to 40 guests for private events. Suited for weddings, brand launches, corporate gatherings, and private dinners.
Free Wi-Fi available in all rooms and public areas.
The hotel has partnered with Paramita Sound — a beloved local record store, bar, and live music venue right next door. Guests can grab a drink and vinyl while catching live sets. Features Motown soul, jazz, techno, and new music.
Round-the-clock concierge service with insider access to Detroit events and restaurant reservations.
Dry cleaning and laundry services available.
Room flower delivery arranged via a local florist nearby. Request through Reception.
Custom Ash signature toiletries in all rooms, including the iconic Ash scent.
Valet parking available. Public parking also available nearby at approximately USD 42/day (no reservation needed).
Pets welcome with a $45 flat fee per stay. Of that, $15 is donated to the Michigan Humane Society. No weight limit stated. Pets must not be left alone in rooms; housekeeping is performed only when your pet is out with you.
Curated lobby gift shop offering magazines, limited-edition photo prints by Detroit artist Bill Rauhauser, cult books, fragrances, jewelry, clothing, and Ash signature apothecary products.
Car service can be arranged through the concierge.
Bicycles available for exploring the city. Arrange through Reception.
On-site gym available to guests. Contact reception for access details.
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Rooms, dining, spa, and resort experiences — organized into one trip plan.
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