
Principe Forte dei Marmi
Contemporary Italian glamour. Think straight lines, neutral tones, floor-to-ceiling glass, marble bathrooms, and contemporary Korean sculpture in the dining room. The crowd skews European luxury traveler — stylish, not flashy. The vibe is Riviera chic done with real restraint.
Book Lux Lucis well in advance — it seats only 28 and is consistently full in summer. Email luxlucis@principefortedeimarmi.com directly.
Why It Matters
Home to Chef Valentino Cassanelli's one-Michelin-starred Lux Lucis (28 seats, rooftop, panoramic Apuan Alps views). One of the Leading Hotels of the World. A 24-meter private yacht available for charter. The Egoista Spa is a genuine destination spa, not an afterthought.
Principe Forte dei Marmi is a 28-room boutique hotel on the Tuscan Riviera — all glass walls, angular lines, and Made-in-Italy furnishings. It's the kind of place where Florentines escape for summer, where the pool is as polished as the dinner plates at the one-Michelin-starred Lux Lucis upstairs. A block from the sea, not on it. But the Dalmazia Beach Club — with butler-served cabanas and a fresh-seafood veranda — more than compensates.
Where You'll Stay
9 room types available
The Property
Eat & Drink
4 venues on property
Restaurant
Spa & Wellness
Treatment Menu
On Property
How you'll actually spend your days.
Complimentary bike rentals for exploring Forte dei Marmi's scenic pine-lined promenades and beach paths.
Spend a morning as part of the Lux Lucis kitchen team. Chef Cassanelli's staff teach three recipes from the restaurant's eclectic menu.
A guided virtual tour of Tuscan vineyards and hills led by Maître Sokol Ndreko, the highly regarded sommelier of Lux Lucis.
Private beach club at Via Arenile 18, a 5-minute walk from the hotel. Cabanas, gazebos, and beach tents with butler-served refreshments and daily linen service. Included for guests staying on the Beach Access rate. Access to beach restaurant also available.
The hotel can organize a guided tour of the famous Carrara marble quarries in the Apuan Alps, a short drive from Forte dei Marmi.
The hotel's own 24-meter Mazarine yacht, with a fly bridge and four cabins: two king-size suites with private bathrooms and two twin-bed rooms sharing a bathroom. Departs from Dalmazia Beach Club for day excursions to Cinque Terre (about 1 hour away), Portofino, and along the Versilian coast. Can be booked for sunset aperitivo cruises. The yacht's design and furnishings mirror those of the hotel.
Personal trainer, yoga, and pilates sessions available on request — can be organized poolside or in the outdoor garden area.
The spa opens exclusively from 8–11pm for a private evening retreat. Soft lighting, aromatherapy, professional therapists, and a curated food and drinks experience — the entire spa, just for you.
A private dinner experience on the sand at Dalmazia Beach, featuring the best flavors of the Versilian coast — metres from the sea, ideal for couples or families.
Amenities & Practical Info
The details that matter for planning.
Full wedding and event planning available both at the hotel and at Dalmazia Beach Club, including ceremonies, receptions, private parties, and corporate events.
Onsite gym available to guests at no charge.
Seasonal poolside bar serving drinks and snacks. Open during pool hours.
Complimentary continental breakfast served daily from 7:30am to 10:30am.
LHW Leaders Club membership provides exclusive rates and recognition at Principe Forte dei Marmi.
Pets permitted at the property.
Seasonal outdoor pool in the private garden, surrounded by pines and flowers. Includes Balinese sun tents, deck chairs, and a pool bar. Open April–October, daily 10am–6:30pm.
14-meter indoor heated pool within the Egoista Spa, available year-round as part of the 2-hour wellness circuit.
The hotel is located adjacent to a golf course.
Personalized in-room service is available, and beach cabana butler service is offered at Dalmazia Beach Club.
Hotel-arranged airport transfers at approximately €150 per car. Pisa Airport is 35 km (30 min); Florence Airport is 102 km.
Complimentary shuttle service to Forte dei Marmi-Seravezza-Querceta rail station, 10 km from the hotel.
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